Restaurant & Bar Tech Live logo

26 & 27 NOV 2019

ExCeL LONDON

Why Having an Online Presence Counts

JOIN THE TREND AND BE ONLINE. 

The simple question is as a restaurant, bar, café or takeaway why do you truly need to be online. Well I am about to tell you. 

2018 + SOCIAL MEDIA = A MUST HAVE THING

In 2018 being online is a must not just in your business life but also your personal life. In the current generation, everyone has at least one form of social media, from having an instagram account to even having downloaded the snapchat app on your smartphone. 

I personally as a personal and professional user of social media realize that social media is the best way to get your services across as to as many people in the world, making it a must for all businesses. 

WEBSITES MAKING YOUR LIFE EASIER

How does a website make your life easier? 

Well I am going to take you down a personal journey and if this doesn’t make you want to go online I don’t know what will. 

So I decided I am going to go out for a meal tonight with a few friends, who decided I get to choose where we eat. 

First things first I hit up my good friends google.com (Are you on Google? Yes because due to Google Maps all Business in my area will be on Google Maps). 

I picked a lovely Italian restaurant down the road. So now I go onto the website to check the menu out and see if the restaurant has any images of the food (Do you have a website for me to click on? If your answers No, then your at a disadvantage because I personally like to check out the menu before I go to a restaurant). 

Having decided on the restaurant I now need to book the table. 

Some restaurants websites let you book the table online and get a confirmation email to confirm it. This is a benefit because some people (i.e. me) don’t like waiting on the phone for someone to pick up while the restaurant is busy. This is another added benefit from having a website as you don’t need to keep answering the phone to book tables in while it’s a busy Friday night.  

NOT A PROBLEM…MORE A BENEFIT

So we have gathered that the current generation are more focused on the internet and being online. As such, if every task doesn’t have some element of online activity it just doesn’t work, even the simplest of things like picking where to eat is made easier by going online, so if your not online your at a disadvantage from the beginning. 

Don’t see having a website or social media as a problem or another thing to deal with, see it as benefit; an advancement of your business; a step into the new generation. 

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