Bringing Payment Linked Loyalty to Restaurants across the UK

Restaurant Tech Live blog post 1 Restaurant Tech Live blog post 4

Bink, creator and pioneer of Payment Linked Loyalty, will be at Restaurant Tech Live 2017 to showcase its latest offering for the hospitality industry.

There are billions of pounds wasted on loyalty schemes, that leave customers unaware and uninspired, leaving an eyewatering £6.2billion-worth of loyalty points unclaimed in the UK every year. Bink is tackling this head-on and turbo charging the loyalty industry on an international scale, with Payment Linked Loyalty (PLL), a simple addition to any loyalty programme.

Payment Linked Loyalty streamlines the merchant-customer relationship by creating an efficient and pleasurable buying experience. By linking payment cards and loyalty cards within a single app, PLL enables shoppers to seamlessly collect or spend loyalty points at their favourite retailers and restaurants, simply by using their payment card. For the customer, this means they will never have to show a plastic loyalty card, paper coupon, or give a membership ID again, saving an estimated 9-11 seconds at the till.  

Find out more on PLL here.

For Bink’s partners, a deeper customer insight will be achieved, creating the opportunity to enhance CRM opportunities, tailor rewards, increase outside adoption onto loyalty schemes and ultimately secure long-lasting relationships with your customers. 

As Bink seamlessly brings together payment and loyalty, its partnership with Pizza Express and Avios perfectly brings together food and travel. Avios customers can earn up to 6 points per £1 spent at Pizza Express just by using their linked payment card when eating their favourite pizza – it’s that simple.

Bink boasts an impressive portfolio of retail, travel and hospitality partners including Morrisons, Iceland, Virgin Atlantic, Harvester and the Arcadia Group, turbo charging loyalty within a wide variety of industry sectors.  

2017 is an exciting year for Bink; with a confirmed series A funding round this summer, new partnerships to announce and expansion into the United States with the opening of their office in San Francisco, loyalty is set to change forever.  

You can find Bink at stand 4124, showcasing how it can help retailers and restaurants gain a deeper insight into their customer shopping habits, and reward them accordingly. CEO and Founder Lee Clarke will also be part of the panel, giving his expert insight into the future of loyalty. To find out more about how Bink can turbo-charge your loyalty scheme get in contact on sales@bink.com

Bink
www.bink.com
bink@pha-media.com 

Twitter: @HelloBink 
Facebook: https://www.facebook.com/hellobink/
LinkedIn: http://linkedin.com/company/bink