Emma Smith


Emma is the CEO and co-founder of Memberoo, a new kind of loyalty, bringing customers and business together in innovative ways. Before starting her own business, Emma had spent 13 years in customer engagement and data research, working in the public sector. In 2006, she started looking at how technology could be better used to engage with people. With Co-Founder Don Keir Emma established Memberoo in 2013, launching the product in 2015.

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